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Today a business which doesn't have a web presence practically doesn't exist. At least not in that enormous open space that is the internet. I am not going to bore you with statistics of expenditure on net but all I can tell you that the internet nowadays is a good place to be.

Your clients will rarely ask for your fax number: they will ask you for your email. I might be wrong but they might find unprofessional your "mybusiness@hotmail.com" email. keeping an "Under construction" page for years it is not a solution either. Having a bad web presence can be even more harmful to your business than having none at all. I am sure that at this point you must be aware of all of this or at least a few of the points mentioned above. I have noticed though that most of my clients are not aware of how important the design of their websites is to the overall success of their projects and therefore of their businesses.

Design is the most important aspect of your website. Coming from me, it might sound a rather biased statement but here you go. It is a sad truth that you have not more than a few seconds to convince a user that he is on the right website.

It is funny how human brain works but one glance is enough to tell your user whether he should give your website a chance (most never move from the home page). So in these few seconds your website must convey professionalism, reliance, trustworthiness and other aspects that might depend on your industry: your users might expect your website to be cool, classy, funky... you tell us.

Yes, it seems a lot but it is also possible. It is our job to worry about the details that will make your project a success. But mind you we are not prima donas here. We will use our skills and expertise to better help and advise you as per the trends in webdesign but bearing in mind that this is not about Morango or our designers, it is all about your business. You must and will be consulted about every step of the way because in the first place nobody understands better your business than you. Also, it is your website and you should be comfortable with the end results.

This brings us to the second main reason why a web design is the most important aspect of your website. Your design will tell your customers what your business is about. It will define the identity to which your business will be known by your prospects, clients and your competition. It is a lot of people to bear in mind and that is why you need professionals with our experince and skills to take care of your website.

I could go on and on about the serious business that web design is but at the end of the day it all depends on what you want to achieve. That is why we believe in bespoke solutions, which contrary to many people think, is not synonym of "more expensive". Why don't you give us a call and we will have a nice chat about your needs? We are here to help you.


Monique Duarte
Creative Director